GSK partners with Viola Davis on shingles education campaign for adults 50+
Davis discusses her own shingles experience for the first time, encouraging adults 50 and older to talk with their doctors.
GetSignal GSK plc GSK
GSK said on October 8, 2026 that it has partnered with actress Viola Davis to launch "Shingles, actually," a new national disease education campaign on the realities of aging, including shingles risk for adults 50 and older.
As part of the campaign, Davis discusses her own shingles experience for the first time, including its effect on her work and personal life, and encourages adults 50 and older to start proactive conversations with their doctors.
Key facts
- Campaign
- "Shingles, actually"
- Partner
- Viola Davis
- Announced
- October 8, 2026
- Audience
- Adults 50 years and older
Source: The company's release on PR Newswire, October 8, 2026.
Written by GetSignal with AI from the company's press release.
Not investment advice.
